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Introducing Desert Standard—our take on concert season.

A considered mix of curated pieces and one-of-a-kind designs, this collection blends elevated Western style with reclaimed materials and modern silhouettes—built for long days, warm nights, and everything in between.

At the core is Be Your Own Label craftsmanship—featuring upcycled and reworked pieces made from vintage denim, heirloom textiles, and repurposed fabrics. Alongside it, a curated edit complements the collection, chosen for fit, wearability, and a more refined approach to Western dressing.

You’ll find real materials throughout—leather, cowhide, deerskin fringe, vintage fabrics—cut, reworked, and finished by hand. Nothing overproduced. Nothing repeated.

This is not about dressing for the moment.
It’s about dressing with intention—pieces that move with you, layer effortlessly, and hold their place beyond the season.

Concert season, all grown up.

 

186 Items

Malibu Cowgirl Metallic Bustier

Malibu Cowgirl Metallic Bustier

$45.00
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THE ONLY STUD YOU NEEED - LEATHER SHORTS

THE ONLY STUD YOU NEEED - LEATHER SHORTS

$54.00
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DIAMONDS ARE FOREVER DENIM SHORTS

DIAMONDS ARE FOREVER DENIM SHORTS

$20.00 $58.00 (Save $38.00)
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Diamond s and Pearls Denim Shorts

Diamond s and Pearls Denim Shorts

$55.00
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Land Of The Free Oversized Tee

Land Of The Free Oversized Tee

$38.00
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Cowboys and Country Music - Oversized Tee

$20.00 $40.00 (Save $20.00)
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Boots and Bows Oversized Tee

$20.00 $40.00 (Save $20.00)
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Neon Cowboy Graphic Tee

Neon Cowboy Graphic Tee

$40.00
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Carved By Our Ancestors Oversized Tee

Carved By Our Ancestors Oversized Tee

$20.00 $40.00 (Save $20.00)
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SQUARE SUNNIES

$15.00
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Lets Get Trucked - Hat

Lets Get Trucked - Hat

$30.00
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Coastal Cowgirl Crochet Top

Coastal Cowgirl Crochet Top

$50.00
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Ribbed Tube Top

Ribbed Tube Top

$15.00
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Ribbed Bottoms

Ribbed Bottoms

$20.00
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The Rebel Romper

The Rebel Romper

$30.00 $50.00 (Save $20.00)
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The Rebel Halter Top

The Rebel Halter Top

$20.00 $30.00 (Save $10.00)
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Wanna Be a Cowboy Bodysuit - White

Wanna Be a Cowboy Bodysuit - White

$15.00
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Cowboy Casanova Embroidery Western Boot-

Cowboy Casanova Embroidery Western Boot-

$79.00
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JACKIE -O SUNGLASSES

JACKIE -O SUNGLASSES

$15.00
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RETRO - SUNGLASSES

RETRO - SUNGLASSES

$15.00
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VERONICA BLACK VEGAN LEATHER SHORTS -

VERONICA BLACK VEGAN LEATHER SHORTS -

$48.00
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MISTYROSE MIDI FLORAL DRESS

MISTYROSE MIDI FLORAL DRESS

$20.00
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BEADED EARRINGS

BEADED EARRINGS

$20.00
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RODEO SUMMER TWO TONE - SHORTS

RODEO SUMMER TWO TONE - SHORTS

$55.00
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DANCE THE NIGHT AWAY FRINGE TOP

DANCE THE NIGHT AWAY FRINGE TOP

$20.00 $25.00 (Save $5.00)
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SMOKEY AND THE BANDIT COWBOY HAT

SMOKEY AND THE BANDIT COWBOY HAT

$15.00 $35.00 (Save $20.00)
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GARAGE FRINGE CAMO JACKETS

GARAGE FRINGE CAMO JACKETS

$200.00
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GARAGE FLANNELS - CROP VINTAGE

GARAGE FLANNELS - CROP VINTAGE

$94.00
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DIBS ON THE COWBOY GRAPHIC TEE-BEST SELLER

DIBS ON THE COWBOY GRAPHIC TEE-BEST SELLER

$20.00 $40.00 (Save $20.00)
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PAISLEY PRINCESS BUTTON DOWN

$20.00 $40.00 (Save $20.00)
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FROSTED RHINESTONE BELT- RESTOCK

FROSTED RHINESTONE BELT- RESTOCK

$15.00
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RHINESTONE COWBOY BELT SKIRT- RESTOCK

RHINESTONE COWBOY BELT SKIRT- RESTOCK

$15.00
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